Beauty Store Business magazine - September, 2019

Swander Pace Capital

Swander Pace Acquires J.R. Watkins Personal Care & Household

Swander Pace Capital, a private equity firm specializing in consumer products companies, has acquired the J.R. Watkins Personal Care & Household brand and assets from Watkins, Inc. The Minnesota-based J.R. Watkins has been known for its natural personal and household products since its inception as an apothecary 150 years ago. Swander Pace will now separate J.R. Watkins Personal Care & Household and Watkins, Inc., allowing the companies to focus on personal and household products and high-quality spices and extracts respectively.