Beauty Store Business - February, 20019

skin cream

Indispensable Beauty Ingredient Aloe Vera

An age-old remedy gains new popularity and respect as one of beauty’s most versatile ingredients.

Aloe vera has been around for centuries as a skincare staple. In fact, Aloe barbadensis was an ancient panacea once used to treat wounds, hair loss and even hemorrhoids. An evergreen perennial, aloe vera is a succulent that’s globally cultivated and found in warm and tropical climates, originating in the Arabian Peninsula. Its long, pointed leaves form a dense rosette that contains a gel that is extracted for its therapeutic properties.

Amarte Aqua Cream

For use on the face, neck and décolleté, Amarte's antioxidant-rich Aqua Cream contains arbutin to naturally brighten skin, nanoencapsulated 1 percent retinol to help reduce fine lines and allantoin to soothe and heal. For brighter, radiant skin, use this cream with antiaging and rejuvenating properties.

SRP: $93

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