Beauty Store Business magazine - January, 2020

A Recipe for Success

A pioneer for all-natural beauty products, Gabriel Cosmetics’ Gabriel De Santino discovered that the vital ingredients to a prosperous business could be found in an unlikely place: right at home.

We all have that family recipe that keeps getting handed down from generation to generation. For some of us, this may be how we get those moist chocolate-chip cookies or mom’s special stain-fighting cleaner. But for Gabriel De Santino, the CEO, president and founder of Gabriel Cosmetics, his grandmother’s tried-and-true formulas for all-natural cosmetics not only became a way of life, they also became the main ingredients behind his winning recipe for a successful business.

Read the full story in the Beauty Store Business March Digital Edition.

[Image: Armando Sanchez; logo courtesy of Gabriel Cosmetics]