Beauty Store Business magazine - January, 2020

Product of the Month: SWAY

An all-natural, long-lasting personal care and skincare brand.

With consumers more concerned than ever about the impact of aluminum and parabens on health, SWAY made a name for itself by formulating natural deodorant products without either. SWAY's product formulations naturally neutralize odors by inhibiting bacterial growth with pH-balancing ingredients. More recently, SWAY has stepped into the skincare game to bring clean values to the rest of our bodies with a vast array of creams, serums and more.

No Mess! Silicone Mask Applicator
Made from antibacterial silicone, this so spatula is perfect for spreading creams and masks without the mess.
Suggested Retail Price: $5

Youth in a Jar
Rich in omega-3, -6 and -9 fatty acids from Cannabis sativa hemp seed oil and blue tansy, the anti-inflammatory and antimicrobial formula helps repair the skin, promotes collagen production and protects against environmental stressors, while you sleep.
SRP: $38

Glow Nectar
Loaded with vitamin C, hyaluronic acid and a superfruit complex, this potent yet lightweight day serum brightens, hydrates and exfoliates the skin.
SRP: $36

Underarm Detox Mask
Purify and detoxify underarms with this charcoal mask meant to clarify product buildup and improve color and texture of the underarms.
SRP: $22

Essence Mist
Cool and soothe the skin with just a spritz of this coconut water and hyaluronic acid-infused facial mist. Available in cucumber and rose.
SRP: $32

Detox Deodorant Kit
Free of aluminum, parabens and artificial fragrances, this deodorant and dusting powder duo is powered by apple cider vinegar and essential oils to fight bacteria while neutralizing unwanted odor.
SRP: $17

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