Beauty Store Business magazine - January, 2020

Philippines Trade Show Pioneer philbeauty Returns in 2017

Philbeauty, the pioneer and only international beauty trade show in the Philippines, is back for its third year in 2017. The event will be held May 31 to June 2, at the SMX Convention Centre in Pasay City, Manila.

Show organizers expect to host more than 200 key leading exhibitors from across countries and regions, including mainland China, India, Japan, Korea, Malaysia, Singapore, Taiwan and Thailand. The three-day exhibition is expected to attract more than 200 leading local and international exhibiting companies and more than 6,000 local and international trade visitors.

Philbeauty 2017 will not only be packed with a variety of beauty products, services and technological solutions, but it will feature a business matchmaking program, a series of workshops, knowledge seminars, an international beauty conference and networking opportunities that will provide crucial insight into future scientific advances, emerging trends and regulations—and, most importantly, create new business opportunities.  

Surveys conducted among exhibitors and visitors in the last edition of philbeauty indicated an optimistic response. On the exhibitor side, a whopping 96 percent of respondents rated the show successful, while 82 percent noted their expectations were met or exceeded.

Show admission is free. Online pre-registration is available.

[Photo courtesy of UBM Asia]