Beauty Store Business magazine - January, 2020

NRF Addresses Mobile-Payment Regulation Collection

The National Retail Federation has urged the Federal Trade Commission to move cautiously in establishing regulations for mobile payments, and said any rules that are adopted should parallel those for the underlying form of payment and not be specific to the technology.

“Mobile technology and processes are just beginning to emerge and we won’t know which practices the public will like or what methods will provide new benefits until the technology begins to coalesce,” said NRF senior vice president and general counsel Mallory Duncan. “The government should not impose regulations that would forestall yet-to-be-imagined advances and innovation in order to avoid potential ‘harm’ based largely on speculation.”

Duncan recently participated in an FTC workshop on mobile payments called “Paper, Plastic … or Mobile?” as part of a panel discussion on privacy issues. 
He noted that a phone itself is “just a device, not a payment” and that actual payment could take place via a credit or debit card, directly from a bank account, be processed through the user’s phone bill, or be made through other means. Any privacy rules developed for mobile payments should be no more restrictive than those for the underlying form of payment, he said.

Duncan said federal officials need to address a number of issues, including a definition of what constitutes a mobile payment. While the term is largely used to mean a payment made in a brick-and-mortar store using a smartphone, officials need to decide whether a payment made for an online purchase on the same device constitutes a mobile payment, or if payments made on a portable device like an iPad tablet or a laptop computer are “mobile.”

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