Beauty Store Business magazine - January, 2020

New Ownership for Soft Touch Pro Nailcare Products

Formerly manufactured by Rudolph International in Brea, California, Soft Touch nail products will now be manufactured by E&M Pro Manufacturer following the retirement of Jim and Louise Rudolph.

With a combined 60 years of product and industry expertise, Anaheim, California-based E&M Pro Manufacturer owners Eric and Misty Nguyen have teamed up with operations manager Shelley Taylor-Wilson to launch a number of other innovations in the near future, in addition to continuing the production of Soft Touch nail products.

For more information, visit the redesigned Soft Touch website at

Soft Touch is an Industry leader in U.S.A. manufactured professional nailcare products.