Beauty Store Business magazine - January, 2020

Linda Gillette Parodi first created her eponymous bodycare line to rejuvenate and soothe the industry’s caretakers. Now, it’s for consumers, too!

Though Linda Gillette Parodi, CEO and founder of Geneva-based Parodi Professional Care, already loved the hair industry as a preteen in North Dakota, she didn’t expect to find herself ensconced in beauty as a career. To help pay her way through college (majoring in architecture and later art), she...

What happens in the beauty world when you have two social movements—#MeToo and wellness–happening at the same time? You get an entirely new category of unapologetic women’s intimate care and sexual wellness products. Valued at $1.1 billion in 2018 and projected to grow at a compound annual growth rate of 3.4 percent through 2025, the global feminine intimate care market is only going to get stronger. Here, we have put together a wide range of unique products that empower women of every age...

Hair appliances are generating more buzz than ever before. From oil-in used elements to ergonomic designs, they’re offering consumers more looks, faster styling, healthier strands and a surplus of options. “I feel like for the longest time, the general thought was that innovation in the world of tools had plateaued. But that is most definitely not the trend here in 2019, and in 2020 even more so,” says Liam Ben-David, founder and CEO of Sutra Beauty. Ben-...

Expand your offerings to include these four fast-growing, customer pleasers.

A close look at recent industry reports and findings revealed these four product categories of beauty market growth. Be sure to include them in your product curation this year!

Calming CBD

Market research firm Spate reported more than a 49 percent increase in Google searches in the CBD category in 2019. It’s no surprise the CBD global skincare market is expected to reach $1.7...

The beauty industry is embracing innovative solutions for tackling waste–and winning more customer loyalty in the process.

There’s no doubt that the beauty industry does a lot of good, from enhancing personal hygiene and contributing to self-esteem, to giving back through charitable causes. There is also no way to ignore the environmental impact packaging from such a massive business has on the Earth. With plastic taking some 400 years to degrade and filling what’s believed to be more...

Beauty was best when colored outside the lines during the Spring/Summer 2020 Fashion Weeks. From New York to Paris, the bold Gen Z looks seen on the hit HBO show Euphoria became a back- stage staple, with new expressionist shapes taking over eyes. The trend ranged from subtle–a wash of a color in the creases like at Chromat— to striking, with dreamy cloudscapes that expanded from brow to lash line at Mansur Gavriel, glitter that trickled onto cheeks and blended seamlessly into creamy blush...