Luxury Brands Acquires FHI Heat

Luxury Brands, led by company president and CEO, Michael Dodo, expanded its beauty portfolio late last year with the acquisition of FHI Heat and all of its subsidiary beauty brands, including STYLUS, NEO BOND, Hair Veil and Daily Beauty. With the acquisition, Luxury Brands plans to extend FHI Heat's global brand marketing initiatives, to expand both its wholesale and direct-to-consumer retail distribution channels and to invest in new product research and development, helping to maintain FHI Heat as a category leader of cutting-edge hair innovation and technology.

The newly restructured FHI Heat executive leadership team includes:
Michael Dodo, president and CEO
Jason Dodo, executive vice president
Nicolas Bobroff, sr. vice president of operations
Tracie May-Wagner, vice president of global communications
Sean James, artistic director

"Luxury Brands LLC is growing rapidly, and we are particularly excited to expand our business to hair care with FHI Heat's amazing range of styling tools and products. This acquisition allows us to realize our vision of becoming the premiere brand of choice for beauty enthusiasts worldwide. FHI Heat's success would not be possible without the dedication of our highly committed team members and our loyal customer base, and both will continue to play critical roles in the global expansion of this sensational beauty brand," says Michael Dodo.

FHI Heat corporate headquarters has relocated from Valencia, California to Norwalk, California.