Beauty Store Business magazine - January, 2020

J. White & Associates Is Repping Betty Dain Creations & Bay Soleil

Manufacturers rep firm J. White & Associates is representing two new beauty suppliers—Betty Dain Creations in the West and salon-products distributor SalonCentric nationally, as well as Bay Soleil Advanced Suncare throughout the United States.

With roots dating back to the 1940s, Betty Dain Creations’ brands include Betty Dain salon apparel, Colortrak haircolor accessories, Canyon Rose and Artist’s Choice. SalonCentric is L’Oréal USA’s professional salon distribution operation.

Bay Soleil was created by one of the world’s most-respected contract manufacturers—PakLab—for the Mandalay Bay Hotel in Las Vegas. Mandalay Bay executives introduced a high-end line of suncare products that carries the mystique of their world-famous beach resort in products that could ultimately be sold in prestige stores, salons and spas nationwide.

“Bay Soleil has created a new category in sun care, finding and filling the gap between ‘single-SPF’ products and high-end skin care,” said J. White & Associates vice president Kristel White.

To contact J. White & Associates about these new brands it represents, email Jeff White, president,, or call 704.335.1502.

[Image from the new J. White & Associates' website courtesy of J. White & Associates]