Beauty Store Business magazine - December, 2019

Glow Recipe

Features: The K Beauty Craze

Discover how South Korea is influencing the global natural beauty market as we break down 12 hot trends and how to try them.

By now we've all noticed the recent surge in BB creams, sheet masks, and unusual natural ingredients like snail mucin on the market. But what you may not realize is just how many of the latest emerging natural beauty trends have come from South Korea.

Feature: Top 20 CEOS Under 40

With blazing energy and business savvy, these young CEOs are leading the beauty industry into a new era.

One thing is for sure: the beauty industry has transformed drastically in the last 10 to 15 years. In that time, some new faces — and products — have appeared on the scene, as well as technological innovations that have transformed the way we market, discover and share new products with the world.