Beauty Store Business magazine - January, 2020

Flora•py Announces Distribution Agreement With Spilo Worldwide

Flora•py—a new line of facial-sheet masks that provides hydration with the restorative powers of flowers and essential oils—announced Feb. 29 that it has entered into a distribution agreement with Spilo Worldwide.

Spilo Worldwide will focus on expanding the distribution of the line to beauty stores, beauty redistributors and beauty professionals.

“Partnering with a well-respected master distributor such as Spilo allows us to most effectively introduce our brand into the beauty channel nationally,” says Kristen O’Connell, Flora•py creator and brand manager. “The initial response to our line from consumers visiting our website and ordering product has been outstanding. Partnering with Spilo will allow us to make Flora•py available to a much wider range of consumers through beauty retailers and professionals operating salons and spas. This agreement is a key first step in our strategic plan to broaden distribution in 2016.”

Inspired by the healing powers that blossom in nature, the Flora•py therapeutic skincare collection is carefully crafted to create a perfect balance of ingredients to harmonize the skin, mind and body. Its collection of eight flower-therapy, facial-sheet masks combine flower essences and aromatherapy into a hydrating, one time-use face mask. Made from 100% coconut fiber and infused with healing flowers and essential oils, the soft, gel-like sheet mask gently adheres to the face—absorbing the hydrating power to help renew and replenish the skin.

Flora•py exhibited in the arena area at the recent International Salon and Spa Expo in Long Beach, California.

“We are thrilled to partner with Flora•py to bring this new line of facial-sheet masks to beauty stores and professionals worldwide,” adds Marc Spilo, Spilo Worldwide CEO. “Flora•py’s packaging, product assortment and coconut-based masks speak to today’s hottest beauty trends. Our customers are always looking to expand with innovative products that offer a great value to the end user like Flora•py. We look forward to significant success with our new partner.”

[Images of Flora•py products courtesy of Flora•py]