Beauty Store Business magazine - January, 2020

feminine care

Editors’ Picks: Feminine Care and Sexual Wellness Products

What happens in the beauty world when you have two social movements—#MeToo and wellness–happening at the same time? You get an entirely new category of unapologetic women’s intimate care and sexual wellness products. Valued at $1.1 billion in 2018 and projected to grow at a compound annual growth rate of 3.4 percent through 2025, the global feminine intimate care market is only going to get stronger. Here, we have put together a wide range of unique products that empower women of every age!