Beauty Store Business magazine - January, 2020

The EBC & WBC Are Now The International Beauty Exposition

It's official! What was formerly the Western and Eastern Buying Conferences has now become the International Beauty Exposition. The pending name change was first announced in April, following the Eastern Buying Conference 2018 when it was reported that the two conferences would merge into one conference to be held annually. "The 2019 show will offer new opportunities for one great show," said a representative for the International Beauty Exposition. The newly merged and named show will be held Jan 20-21, 2019 at the Bally’s Hotel and Event Center in Las Vegas.

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