Beauty Store Business magazine - January, 2020

CEW’s Next West Coast Program Is “The Evolution of Beauty Retail”

CEW’s Next West Coast Program Is “The Evolution of Beauty Retail”

Cosmetic Executive Women has slated “The Evolution of Beauty Retail”—a panel discussion with top executives from Beauty Collection, Target and HSN—for its West Coast Women & Men in Beauty Series Nov. 19 at the Fairmont Miramar Hotel & Bungalows in Santa Monica, California.

Shawn Tavakoli, CEO of Beauty Collection, Christina Hennington, vice president merchandise manager of beauty and personal care at Target, and Anne Martin-Vachon, chief merchandising officer at HSN, will each detail how beauty brands can catch their attention, get placement and sell through.

The moderator will be beauty and lifestyle expert Martha McCully.

“The landscape of beauty retail is growing and changing rapidly," says Carlotta Jacobson, president of Cosmetic Executive Women. "The opportunities this creates for new and small brands is exciting but increasingly challenging to navigate," adds Jacobson. "Our expert panel of speakers will provide invaluable insight into successful retail launch and sales strategies.”

The event is open to CEW members and nonmembers. New York City-based CEW is a nonprofit professional organization with more than 5,500 female and male executives in the beauty and related industries. It also hosts events for the beauty community in Los Angeles.

A members-only cocktail party begins at 6 p.m. The presentation is set from 7:30 p.m. to 8:45 p.m.

The last CEW West Coast Women & Men in Beauty Series event, "How To Become a Sephora Star," June 13 sold out.

For more information and to purchase tickets, click here.

[Image courtesy of Cosmetic Executive Women]