Beauty Store Business - February, 20019


EVOLUTIONMAN Rebel Nail Paints

These nail paints are formulated so that men can reap the benefits of a perfectly groomed MAN-icure. The smart and obscure paint collection references colors already seen and introduces them in a new, revolutionary light. The formulation is also toluene, formaldehyde and dibutyl phthalate free; and will protect nails from environmental damage, ensuring a stronger, more resilient nail. The collection includes: Stand Out, a metallic charcoal paint with a crude matte finish. It can be used with Pure Matte nail varnish for longer wear. Pavement is a concrete-looking nail paint.

Dermelect Peptide-Infused Winter Nail Collection

Developed by celebrity nail tech Elle and featuring four season-inspired hues that steer clear of gray winter weather, Dermelect’s new colors create a sexy, coveted manicure. Better yet –the polishes offer Dermelect’s signature keratin protein peptide to help strengthen nails and extend the length of the manicure. The featured colors are Hold ‘ME’– Sparkled Midnight Noir; Thrill ‘ME’–Frosted Evergreen; Kiss ‘ME’–Velvet Crimson; and Sleigh ‘ME’–Arctic Shimmer. Call 888.693.3763 or visit

Cuccio Nail Solutions 7-Second Reactive Top Coat

Ideal for clients on the go, this super quick drying formula reacts to any polish application and sets in just seven seconds. A high-gloss finish with long lasting durability, the reactive top coat formula contains photo initiators and monomers to help increase durability with natural light exposure. It sets rapidly and seals in the color by enhancing and protecting the color with a strong final step. Call 800.762.6245 or visit


This new collection is in tribute to autumn. Moved by a Bohemian mood, the featured extra long-wear and gloss nail polishes include Pokhara, a Marsala wine red-brown that adds richness and subtleness; Buenos Aires, a woodland brown, embracing and passionate, like a tango; Samara, a winter sun, infinitely burnt by the Earth; Dublin, not orange, nor beige, nor pink, a cream rose of the sky after the rain; Tallinn, a soft cozy cashmere rose, to brave the freezing blizzard; Chicago, a metallic brown violet, underground and mysterious.