Beauty Store Business magazine - November, 2019

shampoo

Haircare Market to Reach $211.1 Billion by 2025

Category continues to grow with U.S. market leading.

According to a new report by Grand View Research, the global haircare market is expected to reach $211.1 billion by 2025, with a 3.1 percent Compound Annual Growth Rate (CAGR). The main drivers of this growth include increasing demand for hair color products driven by the growing aging population and increasing air pollution. Additionally, as rural populations migrate to metropolitan areas in increasing numbers, more money is spent on personal care and beauty products.

Probiotic Shampoos Are Growing in Market Share

Probiotic-infused shampoo is a new trend to watch, as consumers grow increasingly health-conscious about not only what they put in their bodies, but what they put on them. Probiotics—microorganisms that produce healthful benefits within the body, such as maintaining or even producing beneficial bacteria, and are especially known for aiding the digestive tract—have generally been packaged for consumption, whether pertaining to health or beauty.

Sigma Beauty SigMagic Brushampoo

The new SigMagic Brushampoo from Sigma Beauty will take your customers' makeup brush cleaning routine to new heights. Fortified with 100-percent natural virgin coconut and ethically sourced palm oil, this shampoo quickly lathers to eliminate build-up and oils on brushes as well as harmful bacteria. It will result in brushes that are clean, which will extend the life of your customers' favorite tools. Free of sulfates and parabens.

SRP: $15

For more information, visit sigmabeauty.com.

Psssst! Instant Dry Shampoo Sugar Berry

To prevent hair from drying out and falling flat, it’s no secret that skipping the shower and opting for the dry shampoo is a great solution. The new Psssst! Instant Dry Shampoo in Sugar Berry features a delicious, sweet scent and revives hair. Its lightweight, talc-free formula deodorizes built-up oil, while the fragrance is released over time for a long-lasting effect. Just spray away and start saving water; meanwhile, hair will still feel freshly shampooed.

SRP: $6.99

PonyDry

This product is designed to help women with long hair wash only their roots while keeping their ends dry. The polyester sleeve is placed over the length of a ponytail, twisted into a bun and secured with two elastics, which keeps the entire ponytail dry while showering. It was created to save time, prevent damage, and extend the life of hairstyles without the use of dry shampoo. Women can shower and wash their scalp as they normally would, fully drying only their roots in an average of seven minutes.

Bain de Terre Keratin Phyto-Protein Conditioner

This 5-in-1 Cleansing Conditioner offers shampoo, conditioner, deep conditioner, detangler and leave-in conditioner, all in a single bottle. It's designed to provide clean, soft, lustrous, manageable hair. The naturally derived elixir is infused with plant-based keratin, a natural component of hair’s structure, plus Bain de Terre’s signature beautifying argan and monoi oils, and botanicals to treat the hair and indulge the senses. It’s sulfate-free, paraben-free, color-safe, and perfect for all hair types. Visit www.baindeterre.com.