Beauty Store Business magazine - December, 2019

The NPD Group

Prestige Beauty Grows 6 Percent in 2017; Skin Care Segment Leads

There's great news for prestige beauty retailers. New findings from global information firm The NPD Group reported that the U.S. prestige beauty industry reached $17.7 billion in 2017—a 6 percent increase over 2016. Surprisingly, for the first time in four years, the skincare category led with a 9 percent sales increase and a 45 percent contribution to the industry’s total gains. Makeup followed with a 6 percent increase and sales—and fragrance experienced a 4 percent increase for the year.

More Than 80% of Smartphone Users Now Stream Video

According to recently released data from The NPD Group’s Connected Intelligence Smartphone and Tablet Usage Report, 81% percent of all U.S. smartphone users now stream video on their devices. This usage is being driven primarily by users who are 25 and younger, who spend twice as much time watching video content on YouTube and Netflix mobile apps compared to users who are over the age of 25.

Oil, Clay, Mud Beauty Regimens On The Rise

Oil and clay were recognized and used regularly by the Ancient Egyptians for their beauty benefits, but in today’s world these ingredients have only recently become beauty buzzwords. They are also the two skincare textures experiencing the greatest growth within the U.S. prestige beauty industry, according to global information company The NPD Group's research gathered from BeautyTrends, its POS tracking service, which measures the performance of fragrances, makeup and skincare products.