Beauty Store Business magazine - January, 2020

The Makeup Show

Hot Cosmetics Trends and Artistry Revealed at The Makeup Show Chicago 2019

With roughly 4,000 attendees, The Makeup Show took over The Revel Fulton Market in Chicago, October 5-6, 2019. Open to makeup artists, hair stylists, cosmetologists, estheticians, students, brand executives and more, The Makeup Show is designed to inspire, educate and build community among beauty professionals. The two-day event featured numerous launches and trending products from top brands such as Smashbox Cosmetics, Mehron, Mario Badescu Skincare and Danessa Myricks Beauty, to name a few.

The Makeup Show Adds Houston to its 2019 Lineup

The Makeup Show announced that it has moved the Dallas show to Houston to support the city affected by Hurricane Harvey.

The Makeup Show is adding a new location to its lineup of cities across the country: Houston! Rather than taking place in Dallas as originally planned, the two-day trade show for beauty professionals (which includes makeup artists, retail artists, estheticians, cosmetologists, hairstylists, freelance artists and more) was moved to Houston to help the city, which was affected by Hurricane Harvey. The hurricane caused more than $125 billion in damages to Houston in August 2017, and the city is still dealing with the devastating aftermath.

iArtist: The Makeup Show Forum Opens Today in San Francisco

Opening today in San Francisco and continuing through March 23, the forum will bring together 25 industry experts to discuss beauty-related topics.

iArtist The Makeup Show Forum, put on by the team that produces The Makeup Show, has opened its first ever event today, March 21,at the Grand Hyatt in San Francisco, California. Open to the public, the event will continue through Friday, March 23. Participants are also granted full access to The Makeup Shop, held on the following March 24 and 25, with the purchase of an iArtist Forum ticket.

The Makeup Show Gala LA to Be Held March 18

Along with The Makeup Show LA, which will take place March 19-20 at the California Market Center in downtown Los Angeles, show officials have also slated The Makeup Show Gala LA the evening of March 18 at the Millennium Biltmore Hotel—home of the first Academy Awards ceremony.

It is The Makeup Show's first-ever West Coast gala, and there will be networking opportunities, open-bar drinks, hors d'oeuvres and dancing.

2014: The Year in Review

How well did you follow beauty news this past year? Take our quiz and find out. Have fun!

1.) Sally Beauty Supply celebrated its ...

A. 60th anniversary
B. 50th anniversary
C. 40th anniversary
D. 75th anniversary

2.) For the first time ever, the Professional Beauty Association presented ...

A. a distributor executive conference
B. an event for beauty store owners
C. an executive summit
D. ISSE in Long Beach, California