Beauty Store Business magazine - January, 2020

indie beauty brands

Elements Showcase Presents Beauty and Fragrance Brands, Indie FiFi Award Winner

Elements Showcase Presents Beauty and Fragrance Brands, Indie FiFi Award Winner

More than 80 novelty beauty and fragrance brands could be found at the 5th edition of the Elements Showcase, which presented its global selection of brands Jan. 28-29 in New York City. Highlights of the show included Spain, France and Germany representing the “old world” with new and fresh ideas; as well as eco-concepts, which were pervasive among entrepreneurs with natural fragrance, skin care and home-product brands.

Some of the notable selections at the show included: