growth

NEW Barielle Aloe Growth Therapy

Barielle's Aloe Growth Therapy is a new nail treatment specifically formulated for brittle, hard-to-grow, thin nails. Fortified with moisturizing aloe, this nourishing formula helps nails grow longer and stronger in only one week. Simply apply one coat, twice a week; this treatment can be used by itself, as a base coat or as a top coat.

SRP: $10

For more information, visit barielle.com.

Logistics First

When’s the best time to hire a logistics company? Experts say as soon as possible– and here’s why.

The business of bringing a beauty product to market is full of excitement, from branding, product development and marketing to surveying retail options, generating consumer interest and making the sale. And then, there’s the other side of the beauty business; getting the product to the customer. Although, this side of the business can seem dull and secondary, it shouldn’t be overlooked. Before a brand even considers generating sales, logistics must be in place for it to have any chance of managing growth.

$20 Billion and Counting

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So you think the biggest consumers of Internet beauty products are from the United States and Europe? Think again. The reality may surprise you.

Kline & Co. recently issued its Beauty Retailing Through Direct Sales in Emerging Markets 2011: Channel Analysis and Opportunities report. The report found that Internet beauty sales in China have grown nearly 200% since 2006 and are estimated to be worth nearly $8 billion at the retail sales level in 2011. This makes China the largest Internet beauty market in the world.