Beauty Store Business magazine - September, 2019

facial hair

Badrick’s Da Balm

Badrick’s Da Balm

Designed as a multipurpose, lightweight, antibacterial balm, this product works to promote healthy beard growth, while removing and healing redness and dryness caused by coarse, scratchy beard hair. It’s formulated with organic tea tree oil, which provides for both the aroma and healing of dry, itchy skin. It’s recommended for all skin types and is especially effective at preventing ingrown hairs and breakouts. Visit www.badricks.com.

Imperial Barber Products

Imperial Barber Products

Boasting a “Made by Barbers. Made to work. Made in the USA” tag line, this men’s grooming line was created by a team that spent a combined 26 years in the Los Angeles and New York barber culture. The founder ensures strict small-batch quality control for the line, which includes hair pomades, after-shave, pre-shave, shave soaps, a soap canister and a travel shave brush. Visit www.imperialbarberproducts.com.

Soft Goat Scruff and Goatee Softener

Soft Goat Scruff and Goatee Softener

Marketed as a first of its kind, this new men’s grooming product addresses the issue of sharp facial hair. It features a hypoallergenic pad that dulls the sharp edges that trimming and shaving leave behind, leaving a man’s face soft until the next shave. Each package contains three of the hypo-allergenic pads. The company notes that a women’s version is coming soon. Visit www.thesoftgoat.com.