Beauty Brands

Sephora Will Launch a Clean Beauty Campaign in June

The store will make it easier for consumers to spot over 2,000 clean and natural beauty products, which be labeled with a "Clean at Sephora" sticker.

Sephora is getting a clean beauty makeover with the expansion of Clean at Sephora, which will advocate efficaciousness and transparency of ingredients. The campaign will launch on June 1, aimed at making it easier for consumers to buy items free from mineral oils, phthalates, SLS, SLES, parabens retinylpalmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban and formaldehyde.

beautypress Announces Dates for 2014 Press Events

beautypress

beautypress' Spotlight Day Press Events present an opportunity for brand owners and representatives to meet top beauty editors from print and online publications in New York City.

The 2014 dates are as follows:
May 7—Summer Spotlight Day Press Event
Sept. 24—Fall Spotlight Day Press Event
Nov. 12—Winter Spotlight Day Press Event

The events are slated to host 200 editors from long- and short-lead publications in print and digital media, giving brands ample opportunity to present their collections.

The event options are as follows:

Beauty Brands Are Losing to Teens on YouTube

Pixability data software company YouTube study

A television mentality doesn’t work on YouTube. And teenage girls are doing it right—capturing substantially more viewers on YouTube than beauty manufacturers and beauty brands. These and other insights are available in data software company Pixability’s study “Beauty on YouTube: How YouTube is Radically Transforming the Beauty Industry and What That Means for Brands.”

Beauty Brands Announces Big Changes

Beauty Brands Announces Big Changes

Bob Bernstein, founder and former CEO of Beauty Brands, has told The Kansas City Star that an unnamed California private-equity firm now has a controlling interest in the regional beauty-retailer chain and two ex-ULTA Beauty executives are now leading the business.

Beauty Store Business posted links on its Twitter and Facebook pages to the Jan. 10 news story the same day that it was published online by the newspaper.