Beauty Store Business magazine - September, 2019

antiaging

NuFace Fix Line Smoothing Device

The NuFace Fix Line Smoothing Device uses powerful microcurrents to reduce the appearance of fine lines and wrinkles and firm, brighten and smooth the skin in just 3 minutes. Plus, the NuFace Fix Serum, which is included with the device, is fortified with active beauty ingredients to help enhance the device's results and can worn by itself or over makeup. Treat each area for up to twice a day.

SRP: $149

For more information, visit mynuface.com.

Executive Q&A: Nannette de Gaspé Beaubien

Combining innovative formulations with efficacious ingredients, Nannette de Gaspé Beaubien created a luxurious antiaging skincare line that’s resonating with consumers.

When you combine technology, high-performing ingredients and proprietary complexes, you get the Nannette de Gaspé antiaging skincare line. The brand’s distinctive, dry-to-the-touch face masks called Techstile Masques aren’t like typical serum-soaked sheet masks; they restore skin using a high concentration of encapsulated active ingredients through a waterless delivery system. The restorative Roller Noir face roller uses micro-needles that allow topical products to penetrate deeper into the skin–and it has benefits when used on its own, too.

The Antiaging Market to reach $66.2 Billion by 2023

From anti-wrinkle, -stretch mark, -acne and -pigmentation products to hair-, sun- and skincare formulas, the antiaging market is exploding in demand and variety. With profiles on L’Oréal SA, Procter & Gamble, Estée Lauder Companies, Unilver, Allergen and others, a report from Research and Markets market research firm has projected the worldwide anti-aging market to reach $66.2 billion by 2023.

Reframing Aging

It’s time to bid ageist terminology like “antiaging” farewell–and embrace the notion of maturing gracefully.

The search for the Fountain of Youth is not a novel obsession. Greek historian Herodotus wrote about this bloom-restoring spring as early as the fifth century B.C., and fable became legend when Spanish explorer Juan Ponce de León reportedly set out on an expedition to find it in 1513–but instead discovered what is now Florida.

Reverse the Signs of Aging

Learn the science behind top antiaging ingredients to recommend the best solutions for your customers.

If you sell beauty products in your boutique or spa, it’s probably safe to assume that you discuss antiaging products with your customers on a regular basis. But have you ever stopped to really think about what antiaging is—and what antiaging products you should be recommending to your clients? Here we delve deeper to examine the antiaging skin category, which is expected to continue to drive beauty sales.