Beauty Store Business magazine - May, 2019


Perfect Corp.'s 'Beauty 3.0' to Transform Beauty Retail

Perfect Corp. founder and creator of the virtual beauty app YouCam Makeup, Alice Chang, presented Beauty 3.0 at last week's Consumer Electronics Show (CES) in Las Vegas. Beauty 3.0 is a retail business solution designed to transform the consumer beauty shopping experience through experiential product trials to increase conversion. Beauty 3.0's artificial intelligence (AI) and augmented reality (AR) solutions include AI Product Recommendations, AI Smart Shade Finder, AI Skin Diagnostic, AI Live Hair Multi-Color Effects.

Robanda International Appoints William Whatley as Creative Education Director

The celebrity stylist and TV personality has been working in the beauty industry for more than 30 years.

Celebrity stylist and TV personality William Whatley, whose career in the beauty industry spans over 30 years, is Robanada International's new creative education director. Whatley has experience working behind the chair with celebrity clients, as a salon owner, stage artist and even as an entertainer. Over the last three decades, Whatley's passion for education led him to work with beauty manufacturers like Scruples, Sebastian, Areorazor and All Nutrients, to name a few.

Beauty Brands Files Chapter 11

This week, Beauty Brands announced that it has filed a voluntary petition for relief under chapter 11 of the United States Bankruptcy Code in the United States Bankruptcy Court for the District of Delaware.

Concurrently, the company announced that it entered into an asset purchase agreement with Hilco Merchant Resources for a sale of its operating assets. The ultimate outcome of the filing and any asset sale is subject to the oversight and approval of the Bankruptcy Court.

A.I.I. to Distribute Satin Smooth

Earlier today, American International Industries (A.I.I.), manufacturer and worldwide distributor of beauty products, announced its expansion in the hair removal and skincare category with the addition of Satin Smooth. A.I.I. will now be selling and distributing Satin Smooth skincare and hair removal products, further broadening and enhancing A.I.I.'s impressive portfolio of leading hair removal and skincare brands.