Beauty Store Business - August, 2019


Codex Beauty Forms Partnership with Brooklyn-Based SHEN Beauty

California-based clean beauty skincare company Codex Beauty announced today that it has entered into its first exclusive retail partnership with SHEN Beauty, a trendy and popular Brooklyn-based beauty retailer specializing in natural and organic brands. Specifically, SHEN Beauty will now offer Bia, the first skincare line in the brands' global collective. The line consists of an exfoliating wash, day cream, eye gel cream, facial oil and nourishing cream–all formulated with organic ingredients from Ireland.

West Lane Capital Partners Acquires Stake in Fantasy Files

Private equity firm West Lane Capital Partners (West Lane) has acquired a majority stake in Fantasy Files Group (Fantasy Files), a California-based manufacturer and distributor of specialty cosmetic brands Blossom, Blue Cross and Savina.

No material changes in the operations of the Fantasy Files are planned. Ron Tinero and Mark Friedman, the company's cofounders, will remain as executives and shareholders of the business.

ICMAD Names Dr. Ken Marenus Its New President

Independent Cosmetic Manufacturers and Distributors (ICMAD), a non-profit trade association supporting creative, innovative companies, with a focus on independently owned businesses of all sizes, has appointed Dr. Ken Marenus its new president. Dr. Marenus has an extensive career in the beauty industry and has had a role in representing the industry in the U.S., Canada and Europe.

Beauty Biz Roundtable 19 Delivers Social Media Advice

Beauty executive recruiting firm the Mazur Group hosted its 19th Beauty Biz Roundtable (BBR) at the Le Méridien Delfina Santa Monica Hotel in Santa Monica, California, several weeks ago. BBR is a three-hour evening event where beauty executives and professionals network over hors d’oevres before meeting with featured speakers in a series of three roundtables on different industry subjects.