Beauty Store Business magazine - September, 2019

Articles

It can take years of planning and struggling to become an overnight success in the beauty industry–for Innovative Beauty Products’ founders Clay and Lena Campbell, it took over a decade.

“There are literally tens...

Sephora is getting a clean beauty makeover with the expansion of Clean at Sephora, which will advocate efficaciousness and transparency of ingredients. The campaign will launch on June 1, aimed at making it easier for...

While multitasking beauty products are nothing new, the line between skin care and makeup is slowly starting to blur. Some might say that this began a few years ago with the arrival of BB creams. Often referred to as...

In case you were cutting chemistry class, hydrogen is the element on the periodic table that touts the smallest molecular weight and impressively comprises nearly 75 percent of all the matter in the universe. Recently, it...

It’s a nightmare scenario for any business: A star employee suddenly decides to jump ship for the competition. Out the door goes years of experience, in-depth knowledge of sales and marketing plans and even a good number...

With an eco-conscious mission to make ethically sourced, all-natural lipsticks and shed light on animal testing in the beauty industry, Ericka Rodriguez founded Axiology, a cruelty-free, vegan, organic line of lip colors...