Beauty Store Business magazine - January, 2020

Andis Announces Free Educational Guide: Clipper Cutting 301

Andis Company, manufacturer of handheld tools to trim, cut, curl, straighten and dry hair, continues to invest in education with the publication of a third addition to its clipper cutting series, Clipper Cutting 301: A Guide for Cutting Highly Textured Hair. Created for those wishing to jumpstart their barbering career and to expand the brand’s online educational initiative, Master Barber School, the guide focuses on techniques for cutting highly textured hair and features multiple tutorials covering hair types and textures, fades and custom styles.

“At Andis, we strive to provide top-of-the-line educational references from the best in the business to professionals across the globe who hope to expand their expertise in the barber and beauty industry,” said Bruce Bock, senior manager of Corporate Communication for Andis. “The clipper cutting series is just one of the many free resources that are available online to grow one’s career as a hair professional.” The lessons are designed to help readers develop a better understanding of their cutting tools and also cover topics such as curl pattern, porosity, the different styles or types of fades and custom men’s cuts, to name a few.

For barbers new to clipper cutting and seasoned pros, the guides are helpful to all levels of expertise. Companion videos will also be posted online to visually showcase the art of clipper cutting.
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