Beauty Store Business - February, 20019
It’s no secret that Ulta Beauty dominates the specialty retail market for beauty. Founded in 1990, Ulta currently operates 1,163 stores in 50 states, with a full-service salon in every shop. Ninety percent are off-mall locations, and its products range in price points, from affordable drugstore staples to high-end luxury offerings, appealing to...
Learn Ulta Beauty’s in-store success strategy from three of its top executives.

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Products

Faith Aromatherapy Tahitian Monoi Collection
CCDM Pampered Perch Hand, Foot Support
Aesthetics Unique European Smoothe & Brighten Mask
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