In the February Issue:

Light, Bright and Vibrant
Preview spring/summer 2010 professional nail-polish collections.
By Shelley Moench-Kelly

Lights, Camera, Action!
Discover the ins and outs of YouTube and how it can boost your business.
By Ann H. Carlson

No Bins, Please
Check out these 13 pro hairbrush displays.
By Marc Birenbaum

If They Could See Me Now
Use consumer mentions to build a positive buzz about your store.
By Leah Genuario

Clean As a Whistle
Don't miss out on the variety of shampoos and conditioners to solve every hair problem. By Heather Larson

Better Safe Than Sorry
Find out why employee and customer safety should be high priorities.
By Phillip M. Perry

PLUS:

• Phillip M. Perry helps you maneuver through the maze of workers' compensation.
• Marketing 101: Invest a little in postcards to promote your store a lot.
• One on One: Check out the new manufacturers rep firm J. White & Associates.
• My Turn: When it comes to employee recognition, money isn’t everything.
• View From The Top: Accessories supplier Brandon Femme creates a niche for beauty stores.