Magazine
February 2012 Vol. 18 No. 2
BEAUTY
Foundational Elements
Check out some of the latest shampoos and conditioners that help keep scalps healthy.
By Jody Ellis-Knapp
Spilo Worldwide Celebrates Its 70th Anniversary
CEO Marc Spilo gives readers
a glimpse at what’s ahead for Spilo Worldwide.
By Marc Birenbaum
Cosmetic Showcase
Stay atop of ever-changing makeup options.
By Leah Genuario
STORE
Beneath the Surface
Consider the benefits of including a skin analysis machine in your store.
By Tracy Morin
BUSINESS
The Genius of Zvi Ryzman
This independent entrepreneur discusses his unique business model and
goals for American International Industries.
By Marc Birenbaum
Forecast to Thrive
Successful beauty retailers offer their tips and insights
for thriving in today’s economy.
By Leah Genuario
How to Negotiate a Killer Deal
An entrepreneur, business consultant and book author helps you navigate business deals with finesse.
By Arthur Wylie
Beauty Culture
Know what’s happening in beauty, business
and retailing.
