women

Millennial, Gen X, Boomer Women Share Similarities

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Despite some key distinctions in areas such as communication preferences and smartphone usage, women of all ages share surprising similarities when it comes to their shopping habits, according to SheSpeaks' new #GenWomen Survey.

WSL/Strategic Retail Study: More Than 1 in 2 Americans Can Barely Afford Basics

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Fifty-two percent of Americans are struggling to afford necessities—and for many even that is a stretch, according to WSL/Strategic Retail in its “How America Shops MegaTrends" report, "Moving On 2012.”

Other significant findings by WSL/Strategic Retail, which is a leading authority on shopper behavior and retail trends, in its newest report that was released on March 1:

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