trends

Beauty Coast to Coast

Deck: 
Learn more about what trends and products are taking off in various regions of the United States.
Byline: 
by Tracy Morin
Main image: 
thinkstock.com/iStockphoto collection

Whether your customers are Southern belles or West Coast trendsetters, you’ve probably noticed certain products flying off the shelves that help maintain their favorite styles. Regional differences in climate can also play into purchasing habits—such as a penchant for super-hydrating skin care in the arid Southwest or frizz-fighting formulas in the humid Southeast. We quizzed hairstylists, educators, store owners, nail techs, salon and spa owners, makeup artists and manufacturers to get the scoop on the looks and products taking off from coast to coast that you should be aware of.

Have You Registered for the PBA’s Distributor Executive Conference Yet?

Submitted by marc birenbaum on Tue, 03/20/2012 - 17:03
Main image: 
PBA Distributor Executive Conference Graphic

You have to absolutely love what the Professional Beauty Association is doing with its first-ever Distributor Executive Conference in the Seattle area on April 3-4.

If you haven’t heard yet, this is a conference for professional-beauty independent distributors. No loud music, no suppliers, no manufacturers reps, no beauty-service professionals, no selling. It’s designed for indie distributors to talk among themselves in a business environment. What a fabulous idea!

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