Mixed Chicks hair care has begun a launch into 350-plus Target stores and in July will be expanding to more than 700 locations as well as on Target.com, the company says.
Target becomes the first mass retailer to offer the entire Mixed Chicks collection of cruelty-free and vegan natural products—which are specially formulated for multi-textured hair.
Philip Kingsley has launched the Moisture Extreme Shampoo and Conditioner Duo developed specifically to provide nourishment for textured hair. The shampoo contains cocoa butter to cleanse and moisturize. The conditioner is formulated with oils of almond, wheat germ, avocado and babassu, which work together to condition the hair from the cortex to the outer layer.
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