National Retail Federation Online Retailers to Ramp Up Free Shipping, Promotions for the Holidays

Main image: Online Retailers to Ramp Up Free Shipping, Promotions for the Holidays

Online retailers are intensifying their efforts to attract eager shoppers with free shipping deals and other exclusive online promotions. More than 61% of online retailers started their online holiday-marketing promotions by Halloween, according to’s eHoliday survey conducted by BIGinsight. More than 38% will begin marketing their online promotions by mid-November or later.

NRF: Shoppers to Remain Conservative With 2012 Holiday Gift Budgets

Main image: 
National Retail Federation's 2012 Holiday Consumer Spending Survey

Consumers are preparing for a holly, jolly holiday season, although it’s evident that most will take a conservative approach with their gift-giving budgets. The average holiday shopper will spend $749.51 on gifts, decor, greeting cards and more, according to the National Retail Federation's holiday consumer-spending survey conducted by BIGinsight.

That's up slightly from the $740.57 that the average holiday shopper actually spent last year.

NRF Expects Solid Growth This Holiday Season

Main image: 

The National Retail Federation has released its forecast for this year's holiday sales: an increase of 4.1%—higher than the 10-year average holiday-sales increase of 3.5%. “This is the most optimistic forecast NRF has released since the recession," says NRF president and CEO Matthew Shay. "In spite of the uncertainties that exist in our economy and among consumers, we believe we’ll see solid holiday-sales growth this year.

National Retail Federation: B-T-S Spending to Grow This Year

Main image: 
National Retail Federation: B-T-S Spending to Grow This Year

So how's your back-to-school sales of beauty products going? Are your lice-prevention haircare products selling well? There are still B-T-S dollars out there.

The average person with a child in elementary, middle or high school will spend $688.62 this B-T-S season, reports the National Retail Federation's 2012 back-to-school spending survey conducted by BIGinsight. That's up from $603.63 last season.

Social-Media, Mobile Shopping Becoming the Norm

Main image: 
Courtesy of Pinterest

Shoppers’ use of Pinterest to connect to retailers has exceeded both their Facebook and Twitter use, according to the 2012 “Social and Mobile Commerce Study”—a joint research project by the National Retail Federation’s division, digital business-analytics firm comScore and global-strategy and management consulting firm T

NRF Addresses Mobile-Payment Regulation

Main image: Collection

The National Retail Federation has urged the Federal Trade Commission to move cautiously in establishing regulations for mobile payments, and said any rules that are adopted should parallel those for the underlying form of payment and not be specific to the technology.

Syndicate content