multicultural

Dark and Lovely Anti-Reversion Edge Sleeker, High Gloss Spray Serum

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Dark and Lovely Anti-Reversion Edge Sleeker, High Gloss Spray Serum

The Dark and Lovely 6 Week Anti-Reversion smoothing system has introduced two new styling products: Edge Sleeker provides hair with eight hours of smooth control and uses the Catcher Flexi-Brush to smooth edges at the root. High Gloss Spray Serum delivers shine while smoothing fly-aways and frizzies. The system uses Thermal Active Smoothing technology, which helps progressively smooth new growth, control frizz, lock in shine and resist humidity, while offering heat protection for up to 400 degrees. Visit www.softsheen-carson.com.

DevaCurl Shine Spray

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DevaCurl Shine Spray

This brand-new addition to the brand delivers shine sans moisture-blocking silicones. Using a combination of emollient oils and the DevaCurl Botanical Blend of moisturizing extracts, the spray is lightweight and works to condition and protect all curl types, including color-treated hair. It’s designed to not only provide shine but protect curls from external stresses that cause damage. Visit www.mydevacurl.com.

Global Skincare Natural Radiance System

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Global Skincare Natural Radiance System

This collection is formulated for stubborn dark spots and discolorations. Using a variety of natural and effective ingredients, it is designed to provide skin with natural radiance through regular use and compliance with sun protection. Included are a Ceramide Hydrating Cream, Gentle Facial Cleanser, Ultra Lightening Serum, Anti-Ox Toner and Sun Protector 29. Visit www.globalskincareproducts.com.

EXTRASHADE: Sun Protection for Rich Complexions SPF 30

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EXTRASHADE: Sun Protection for Rich Complexions SPF 30

Marketed as the first sun-protection company specializing in the multicultural market, its sunscreen uses a powerful list of natural ingredients to soothe inflammation, and protect and soften the skin. Call 888.637.5274 or visit www.extrashade.com.

Target Offers Mixed Chicks Hair Care

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Mixed Chicks co-founders Wendi Levy (left) and Kim Etheredge

Mixed Chicks hair care has begun a launch into 350-plus Target stores and in July will be expanding to more than 700 locations as well as on Target.com, the company says.

Target becomes the first mass retailer to offer the entire Mixed Chicks collection of cruelty-free and vegan natural products—which are specially formulated for multi-textured hair.

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