Los Angeles

SANDOW: NewBeauty at Fred Segal Beauty Store to Close, 'Excited' About BeautyDNA.com in Beta Phase

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SANDOW: NewBeauty at Fred Segal Beauty Store to Close

The revolutionary NewBeauty at Fred Segal brick-and-mortar beauty concept store at 500 Broadway in Santa Monica, California—officially launched by NewBeauty magazine March 15, 2012—will close its site by the end of May, Beauty Store Business has learned. BSB first reported the closing May 9 on its Twitter and Faecbook accounts.

Owner of The Beauty Box in Southern California Opens Candle Collection Shop Next Door

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Owner of The Beauty Box in Southern California Opens Candle Collection Shop

When The Beauty Box—the popular apothecary with a curated selection of niche and well-known beauty products on Ventura Boulevard in Studio City, California—launched in 2005, it was an instant success with makeup artists, hairstylists, celebrities and consumers.

Celebrity Wig Designer Opens First West Coast Boutique

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Celebrity Wig Designer Opens First West Coast Boutique

Custom-wig designer Flora Shepelsky has opened her third Design By Flora brick-and-mortar retail site and the first on the West Coast. Shepelsky has teamed up with Sherel’s Hats in a combination high-end wig and hat boutique at 300 S. La Brea Ave. in Los Angeles.

Design By Flora is offering its top-quality wigs, falls and toppers for a wide spectrum of clientele, and is also debuting its line of luxury clip-in hair extensions starting at $400.

Walgreens Debuts Los Angeles Flagship Store Featuring LOOK Boutique Beauty Department, p.2

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Walgreens Debuts L.A. Flagship Store Featuring LOOK Boutique Beauty Department

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The LOOK Boutique offers prestige and niche cosmetic, skincare and haircare brands not typically found in drugstores. It includes the popular British skincare brand No7—created by international health and beauty retailer Boots, a division of Alliance Boots, the multinational pharmacy-led health and beauty group. The brand is known for its antiaging beauty serum—and is available in a Walgreens store for the first time.

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