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Michelle Phan Debuts Makeup Brand With Help From Her Beauty Community

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Michelle Phan Debuts Makeup Brand With Help From Her Beauty Community

em michelle phan, the first makeup line co-created by a community of beauty lovers and beauty expert Michelle Phan, launched recently. The startup-style brand from the L'Oréal Luxe group is being sold exclusively now to U.S. customers at www.emcosmetics.com.

Social-Media, Mobile Shopping Becoming the Norm

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Courtesy of Pinterest

Shoppers’ use of Pinterest to connect to retailers has exceeded both their Facebook and Twitter use, according to the 2012 “Social and Mobile Commerce Study”—a joint research project by the National Retail Federation’s Shop.org division, digital business-analytics firm comScore and global-strategy and management consulting firm T

Facebook: The New Generation

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Check out Facebook’s new features that could send your marketing efforts out of this world.
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Mark Zuckerberg, Facebook co-creator

Now that many businesses are comfortable with the design makeover Facebook recently received, many beauty-retail Web marketers rejoice that the changes are making it much easier for them to do business on the social network—both creatively and from a business-analytics perspective. One of the most popular of those changes is the ability to easily add framed content to a Facebook page—technically known as content presented within iFrames.

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