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About That "Showrooming" Going On in Your Beauty Store ...

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About That "Showrooming" Going On in Your Beauty Store ...

I'm totally fascinated by "showrooming"—the term for people who visit brick and mortars to try out products but then check their mobile devices there for the best price online. The practice is transforming shopping—even with beauty products and, yes, inside your beauty store.

New PBA Survey Provides 1st-Quarter Distributor Benchmarking Data

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New PBA First-Quarter 2012 Distributor Benchmarking Survey

The Professional Beauty Association’s new First-Quarter 2012 Distributor Benchmarking Survey has just been released. The survey supplies sales, line, store, employee and educational data that can aid beauty distributors of all sizes in making business decisions.

The information in this recently redesigned PBA membership-benefit program can also help a beauty distributor benchmark his or her business against other similar ones.

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