beauty retail

Beauty Brands Are Losing to Teens on YouTube

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Pixability data software company YouTube study

A television mentality doesn’t work on YouTube. And teenage girls are doing it right—capturing substantially more viewers on YouTube than beauty manufacturers and beauty brands. These and other insights are available in data software company Pixability’s study “Beauty on YouTube: How YouTube is Radically Transforming the Beauty Industry and What That Means for Brands.”

Retail Forecast: 2014

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Be prepared for what lies ahead in business in 2014: Things are looking up!
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Retail Forecast: 2014

Steady as she goes. That old nautical phrase—urging a firm hand on the wheel and an unwavering eye on the compass—seems especially apt for today’s retailers. The economic waters remain troubled as the nation emerges from a year in which business activity and consumer confidence fell short of the levels requisite for the best sales environment. At the same time, an improved economic forecast should guide retailers to greater profitability in 2014.

Consumers Embrace Mobile Content From Retailers, Brands

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Consumers Embrace Mobile Content From Retailers, Brands

Most mobile shoppers redeemed a coupon directly from their mobile device last year, according to the recent “Boost Your Mobile Shopper IQ” study from Key Ring—a shopping app that's part of G/O Digital, a Gannett Co.

Consumers Trust Facebook Reviews

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Consumers Trust Facebook Reviews

Facebook is the most trusted platform for product and service recommendations, say active social-media users surveyed by Social Media Link, the advocacy activation company that sponsored the Social Recommendation Index.

According to Social Media Link’s survey of more than 10,000 people, 68% say they trust Facebook over retailer websites (63%), Pinterest (56%), YouTube (51%), Twitter (41%) and Google Plus (41%). Ninety-three percent of survey respondents were women; 70% were ages 25-44.

Changes at the Top of Helen of Troy Announced

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Changes at the Top of Helen of Troy Announced

Helen of Troy, designer, developer and worldwide marketer of brand-name houseware, healthcare/home environment and personal-care consumer products—including the Hot Tools and Gold 'N Hot brands in the professional-beauty industry and other lines in beauty—announced Jan. 15 that its board of directors has appointed Julien R. Mininberg CEO effective March 1, which is the start of the public company’s new fiscal year.

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