beauty retail

L'Oréal Paris Offers Intelligent Beauty Shopping in a NYC Subway Station

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L'Oréal Paris Offers Intelligent Beauty Shopping in a NYC Subway Station

L'Oréal Paris has launched the first-ever intelligent vending experience in a New York City subway system. Introduced Nov. 4, the L'Oréal Paris Intelligent Color Experience works as a three-step process: First, it detects the colors in a woman's outfit and picks out complementary color palettes. Next, it recommends L'Oréal Paris products to match the outfit. Lastly, it allows the products to be purchased on the spot.

L'Oréal Paris Offers Intelligent Beauty Shopping in a NYC Subway Station, p.2

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L'Oréal Paris Offers Intelligent Beauty Shopping in a NYC Subway Station, p.2

When a woman approaches the L'Oréal Paris Intelligent Color Experience, she sees her reflection in a full-length, well-lit mirror. Digital animations that represent her silhouette and the colors she is wearing appear alongside her reflection and suggest expertly-coordinated eye-, lip- and nail-shade recommendations that match or clash with her outfit. Users can experiment with a variety of personalized looks from L'Oréal Paris' best-selling Colour Riche franchise.

Former CEO of The Colomer Group Named Revlon President, CEO

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CEO of The Colomer Group Named Revlon President, CEO

Lorenzo Delpani is Revlon's new president and CEO. As of Nov. 1, he replaced David Kennedy, who served briefly as interim CEO and who will continue to serve as vice chairman. Delpani is now also a member of Revlon’s board of directors, as well as a member of the board of Revlon’s wholly owned operating subsidiary, Revlon Consumer Products Corp.

Prior to joining Revlon as part of its recent acquisition of The Colomer Group, Delpani served as The Colomer Group’s CEO since May 2007.

Jane Iredale Holiday Collection

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Jane Iredale Holiday Collection

The Glamour Eye and Lip Palette holds various shades of PurePressed Eye Shadows, PureMoist Lipsticks and PureGloss Lip Glosses, along with a lip brush. The Snappy Brush Wand packs three interchangeable magnetic brush heads—the Crease, Smudge and Eye Liner brushes. The Brilliant Limited Edition Refillable Compact is rose gold, adorned with a sparkling peach Swarovski Crystal and interior mirror. Call 800.762.1132 or visit www.janeiredale.com.

Seche Gracious and Kind Collection

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Seche Gracious and Kind Collection

The holiday-themed nail collection includes Warm Hearted, a rich ruby red crème; Gracious & Kind, a gold-flecked fuchsia shimmer; All Lit Up, a garnet shimmer; Nostalgic, a vivid violet shimmer; Collected Moments, a glistening gold shimmer; and Sparkle, Clink, Kiss, a shimmering gold base with multisize pink foil glitter. Visit www.seche.com.

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