B-T-S

National Retail Federation: B-T-S Spending to Grow This Year

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National Retail Federation: B-T-S Spending to Grow This Year

So how's your back-to-school sales of beauty products going? Are your lice-prevention haircare products selling well? There are still B-T-S dollars out there.

The average person with a child in elementary, middle or high school will spend $688.62 this B-T-S season, reports the National Retail Federation's 2012 back-to-school spending survey conducted by BIGinsight. That's up from $603.63 last season.

Get Ready for B-T-S!

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Back-to-school shopping season

So you think that you can just add a few more beauty products to your shelves to satisfy the back-to-school surge … maybe sometime in August? Think again.

PriceGrabber’s recent Back-to-School Shopping Forecast survey reveals that 46% of consumers are planning to spend more in the 2012 B-T-S shopping season than in 2011.

In comparison, only 13% of last year’s B-T-S shoppers planned to spend more than the year before.

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