Articles

Google SEO: What's Working Now for Beauty Stores

Given that Google regularly updates the algorithm that determines how close your website gets to the top if its search engine returns, it's critical that you stay current about what the...

Get the Look: The Shaved Head

Achieving and maintaining the shaved-head look takes a bit of practice, but the results are worth it.

Find out how to get the look in the Beauty Store Business...

How many ways can a family business get into trouble? Maybe an infinite number, if the stories told by family business consultants are any guide. "In a non-family business you have rational problems and rational solutions...

Gone are the days when managers looked upon part-time workers as dispensable resources of little value to the enterprise. Today’s part-timers have become critical gears in the profit machine, performing many vital duties...

Ada S. Polla

I had the pleasure of attending the first-ever WWD Digital Forum: Beauty Edition during Fashion Week earlier this year in New York City. As is usual with such high-caliber conferences, I left the day with more ideas than...

Elements of Beauty

Directly from the ELEMENTs show floor in Manhattan inside New York City is a lineup of niche products that are certainly worthy of the spotlight.

The 7th edition of the ELEMENTs showcase for prestige fragrances,...