8 Big Deals, p. 5
5. A.I.I.: Poshé
In February, A.I.I. said it acquired certain assets from Almell Products, including the Poshé trademark and patents.
Poshé is a professional line of nailcare and treatment products. It’s a logical approach to creating strong, flexible nails based on the science of the natural nail, noted A.I.I. in its announcement.
The addition of Poshé rounds out a nail category that already includes the Checi, China Glaze, EzFlow, Gena, ibd, It’s So Easy, ProLinc, Seche and SuperNail brands, added the company.